First impressions count in general but even more so when selling your home. In today’s West Palm Beach commercial real estate market, with the flood of homes for sale due to the tough economy, competition is stiff and inventory is plentiful. So, what can you do to make your property stand out among the rest? Capture the buyer before they even set foot in the Property. Make it look enticing enough in a photograph to create competition among your potential buyers.
The first impression a potential buyer may get of your Property is when they see the listings on a website or in the brochure of your Broker. As the saying goes, “You only get one chance at a first impression” and that first impression is usually on the Internet. Over 90% of West Palm Beach buyers search for properties on the Internet even if they have a Broker. Therefore, the photos that accompany your listing will either draw the buyers in or leave your listing sitting for months causing a reduction in price.
Can professional Architectural Photographer make that big of a difference?
It’s easy to tell when photographs are taken by the homeowners or Realtors who might not understand exactly the difference proper staging (furniture placement and decor), camera angles and lighting can do for your curb appeal or for the interior of your home. It can make a room look spacious and open or small and closed off.
Most consumer grade cameras have mid-range to telephoto lenses. Only professional cameras have wide-angle lenses from 24mm and below allowing the user to maximize the shot and emphasize the spaciousness of a room. For a non-professional, utilizing these lenses is no easy task. It requires knowledge of lens sizes, lighting and camera angles. It also takes additional equipment and knowledge to minimize distortion.
But it’s not just about the right equipment and camera angles. Architecture and Interior photographers in West Palm Beach Florida also have a solid understanding of what sells a home and what potential clients are looking for. They can stage a room to maximize the space and ensure that the decor is neutral and cohesive removing any mismatching pieces as well as providing direction to homeowners on where to place furniture.
What can a professional Architecture and Interior photographer do for your property?
- Utilize the proper photography equipment to ensure a professional quality photo
- Rearrange the furniture and lighting to open up a space
- Minimize any clutter or mismatching furniture that should be removed
- Suggest a paint scheme to modernize a room or outside of a home
- Choose the best angles of the house to enhance its appeal
- Show an attractive lifestyle that goes along with the home
- Provide photos of the interior, exterior and neighborhood
If you want your home to be truly competitive in today’s commercial real estate market, it’s essential to list it with professional photos that can attract as many buyers as possible. With buyers competing for your home you will shorten the length of time on the market and create a bidding competition that nets you top dollar. With your house sold quickly and to the highest bidder, you will more than recoup the cost of hiring a real estate photographer.
Antonio Cuellar is a renowned Architecture and Interior photographer in Miami, West Palm Beach and the surrounding cities. Please visit Antonio Cuellar Photography to see his work.
